Nintendo of America President Reggie Fils-Aime is unimpressed with the launch lineups set for PlayStation 4 or Xbox One. Fils-Aime who recently announced a $50 price drop for Wii U beginning on Sept. 20 feels "very good" about the new direction of the video game console for the 2013 holiday season, and doesn't see much of a threat from the competing next-generation consoles.
"It's all about the games. The competitive systems have announced their launch lineups. I'm allowed to say 'Meh,'" Fils-Aime revealed to IGN when defining the incentives for gamers to gravitate to the Wii U over the upcoming launch of PS4 and Xbox One.
"I look at our lineup of titles and I feel good about our lineup. We've got Zelda. We've got Mario. We've got Donkey Kong. In addition to great titles like Pikmin 3 and Wonderful 101, I feel very good about our lineup, and I feel very good about the value proposition we're putting out there for the consumer."
While Nintendo feels confident in their launch lineup, the competition is introducing new technologies to their home console, for which Nintendo's seems to have no answer. The competition is introducing services like cloud gaming, cross-platform play between handheld and home systems. With the cross-platform play gamers will have the ability to purchase one game and play it on both home and mobile devices. Will the Wii U still be able compete with PS4 and Xbox One?
Fils-Aime believes so. He believes that due to Nintendo's strong lineup consumers will choose the Wii U because what they value is a great game. "We've got cloud technology that we're delivering with Wii U. Nintendo TVii is all cloud-based technology. But the difference is, we don't talk about the tech. We talk about the experience. We make sure that the consumer has fun with the game experiences that we provide, " Fils-Aime told IGN.
He continued his consumer preference belief stating that Nintendo differentiate themselves from the competition because they focus on the game and it's entertainment value, not solely on the technological aspects of the console. "And so I think as you compare and contrast Nintendo with other players in the space, for us it's about games, about the fun, about the entertainment value, and not about the tech."
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