Why Are People Slamming The New Becky G Makeup Line 'Hola Chola'?

Netizens went into a tizzy as soon as Becky G announced her latest collaboration with ColourPop. The collaboration, titled as Hola Chola is now being pegged as a rip off from a fledgling LA Indie brand— Hola Chola Inc. The internet is divided in opinion, and there’s more than what meets the eye.

As per credible sources, it is learned that the name of the line was originally used by Susana Gonzalez, the owner of a small pre-existing LA indie band, Hola Chola. While Gonzalez’s line features everything from embellished jackets to dainty earrings, she hasn’t really ventured out into the arena of make-up.

Probably, this is what makes it fair to give the singer a benefit of doubt. But, it is still awkward as both these brands (The singer’s as well as Gonzalez’s) run along a similar theme: paying tribute to Mexican-American heritage and culture.

What ticked the Twitterati off was the singer’s indifference towards it all. Some users claimed that it was unfair on her part to “steal” the idea without giving due credits to a small business owner. “@iambeckyg is really out here stealing the brand name hola chola and I’ve never been so disappointed,” said user Estefany.

“It’s sad that you stole this idea from a small business. At least give her credit or half of the profit. Shady af,” another user ranted. Gonzalez has expressed her concerns through Instagram posts since Tuesday after the news broke, but is yet to divulge much at the moment.

The Becky G and ColourPop “Hola Chola” line was released on December 12 and entails shadows, lipsticks, roller glosses and the like. The Cholas are known for their distinct aesthetic—which has been incorporated into the singer’s line. The cosmetic line exudes a ‘90s Chola vibe.

And, the singer was slammed for hijacking the aesthetic of a minority in an attempt to amass more profit. But, the singer maintains that the idea was to pay tribute to her own cultural legacy. “I'm inspired by the streets, by the Mexican influence, my family and especially my parents' love story,” said the Inglewood-native in a tweet.