Univision Networks president Cesar Conde announced that the company has a new partnership with El Rey Network, the upcoming English-language cable network from filmmaker Robert Rodriguez, John Fogelman and Cristina Patwa's FactoryMade.
El Rey is set to launch at the end of the year through Comcast. Univision will be responsible for the back-office operations, sales and distribution of the network.
"The El Rey Network is going to be the home of kick-ass entertainment," said Rodriguez today.
The director said that the first shows from El Rey will be a TV version of his and Quentin Tarantino's "Dusk Till Dawn" movie and an as yet unnamed action series developed by "Fringe" and "Star Trek Into Darkness" producers Alex Kurtzman and Robert Orci's K/O Paper Products.
The network today also announced "Va Por Ti," a new singing competition series for Sunday nights. Additionally, Conde said Univision will be showing the award show Premios TyNovelas that will cover Hispanic programming in both Mexico and the U.S. The show will air the same day in the States and Mexico.
In February, Univision posted its first No. 4 in-season sweep finish among adults 18-49, topping NBC. A fact Conde pointed out today during Tuesday's presentation.
In an upfront preemptive presentation, Univision announced late last week that Spanish-language versions of "Breaking Bad" and "Gossip Girl" would be among the new shows coming to the network and UniMás, Univision's second broadcast network, next season.
While WBTV confirmed the "Gossip Girl" Acapulco deal, Monday, Sony TV said they are moving forward with the Metastasis project, "Breaking Bad" Spanish version, which the studio will co-produce with Teleset for Latin American audiences. It will air on UniMás next year.
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