Microsoft has a series of commercials for Windows 8 tablets that compares two devices -- Asus Tablet vs. iPad; Dell Tablet vs. iPad -- in terms of pricing and capabilities. What makes the ads catchy is Microsoft uses Apple's own Siri voice to mock the iPad.
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In the commercial ad Microsoft points out all of the iPads shortcomings in comparison with the Windows Tablet. Pointing out that with their tablet you can multitask and work with the office suite, which include Word, PowerPoint and Excel.
As for the rest of the charts, the specs are pretty straightforward and do make the Windows tablets look pretty good. After all, you can't really spin things like published battery life, weight and display size. Then there's the final line item, the retail price. It's the Windows maker's favorite topic, and it gets to hammer it home here. In every comp, the iPad is the more expensive option.
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The ad appears to frame Windows 8 tablets as more capable for productivity and more valuable for the price.
Microsoft even got a comparison site that features four of their tablet devices including ASUS VivoTab Smart, Dell XPS 10, HP ENVY x2 and Microsoft Surface RT.
Microsoft's websites read:
iPad vs. Windows: Get the best of work and play with a Windows tablet. Play games, watch your favorite movies, read, and catch up with family and friends. Plus you can get stuff done with Office, do two things at once side-by-side, and access your files anywhere. An iPad just can't do all of that.
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Catch both of the ads after the jump and let us know what you think.
Do you think Microsoft crossed the line or do you think they are right?
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