In 2010, Lotus presented an ambitious project that scheduled six brand new models within a period of five years. Unfortunately, ever since Lotus had fallen under the stewardship of its new owner DRB-Hicom, the company had announced scarce details regarding its future plans or the developments of its future vehicles. In fact, the only thing we've learned is the disgraceful termination of CEO Dany Bahar, the mastermind behind the five-year plan, from the company for unethical business practices.
According to Auto Express, current DRB-Hicom CEO Aslam Farikullah revealed some near term plans from Lotus during an interview.
Markedly more conventional compared to plans first announced by Bahar, Farikullah said that DRB-Hicom has no intentions to sell Lotus or to move its production outside of the UK. Of course, the "Made in Great Britain" stamp is essential to the sports car's heritage and is also a major selling point for Lotus buyers.
Farikullah also added that the Lotus model range will remain unchanged for the time being with the Elise, Exige, and Evora holding it down. DRB-Hicom will be investing in improving the quality of the current fleet before the company moves on to discuss future products.
Aslam Farikullah said, "We have to be realistic and get the basic fundamentals of the business right. Then we will look at the next products. We are excited about the future and plan to grow the business."
A long ways to go before a fresh 6-model range revamp, Lotus had only sold a little more than 800 vehicles for 2012 thus far.
Beyond cars, Lotus has also opened a swanky Lotus Originals merchandise store in the heart of London's chic West End.