Jennifer Lopez #BeTheGirl: JLo Launches Weight Loss Challenge With BodyLab; What Is It About?

Just when we thought superwoman J.Lo couldn’t be more multifaceted, she created a revolutionary lifestyle brand for women, BodyLab by Jennifer Lopez, which just announced their nationwide #BeTheGirl Challenge encouraging women to become the girl of their dreams in an effort to combat the rising rate of obesity in the United States. The four-week registration period began on April 27 and the challenge invites women across the nation to kick-start their health and fitness goals to become a happier, healthier and more confident version of themselves.

The program is reportedly built for success. The #BeTheGirl Challenge allows participants to use the BodyLab fitness tracking tools in their free App, as well as a selection of BodyLab’s lifestyle supplements as a foundation to take this journey with Jennifer Lopez. Following the official kick-off, participants will commit to a 10-week program with Jennifer Lopez as their inspiration and motivator along with a team of experts. They will receive healthy and easy-to-make recipes, personalized fitness plans and expert nutritional advice from Jennifer Lopez and a team of hand-picked experts.

“I’m asking the women of America to join me this Spring in the #BeTheGirl challenge so together we can work, motivate and empower each other to be the best version of ourselves,” said BodyLab Founder, Jennifer Lopez. “When I eat, you eat. When I sweat, you sweat. When I run, you run. Let's kick start a healthy lifestyle together with the BodyLab line of products, free App and online tools.”

The three phases of the #BeTheGirl Challenge are: Repair and Reboot: Kick starts your body as you begin The Challenge with a detox & cleanse plus a fat burner contained in the 7-Day Ultra-Fast Slim Kit. Burn and Build: Stimulates fat burning and metabolism boosting with the Thermodynamic Total Burn, Thermodynamic Pre-Workout Extender and BodyLab TastyShake Complete Whey Protein Complex. Endurance: Helps participants to maintain their stamina through the Endurance Boosting Deep Tissue Oxygenator, which has been clinically shown to improve VO₂ max (the established measure of fitness), and Advanced Joint Formula for Active Women.