Apple is reportedly seeking new talent ahead of the possible launch of its iWatch hardware. Apple is "aggressively" hiring new employees to help with its smart watch effort, suggesting the company needs additional expertise to handle the iWatch's challenges reports Financial Times.
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The newspaper, which cites unnamed people familiar with the matter, says the recruiting shows the project has encountered "hard engineering problems that they've not been able to solve".
"The company has begun hiring "aggressively" for the project in recent weeks, say people familiar with Apple's plans for the wearable device, a move that shows it has stepped up development but which raises questions over the ability of its own engineers to develop wearable technology.
As Apple moves from iPods, iPhones and iPads into an entirely new category of product, it is looking beyond its existing staff in Cupertino for the talent required to build it - an indication that the endeavour involves "hard engineering problems that they've not been able to solve", according to one source."
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Apple has been laying the foundation for the iWatch project for some time now. Patent applications on the iWatch name have been showing up in Japan, Mexico, Russia, Taiwan and Turkey while the recent hire of Yves Saint Laurent CEO Paul Deneve to work on "special projects" has been linked to the iWatch.
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Apple CEO Tim Cook has expressed interest in getting into wearable tech. At the D11 conference Cook described wearable tech saying, "I think it could be a profound area for technology."
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